Client:
Provident Capital Management

I worked directly with a cartoonist creating the images and concepts for these ads. He is the same illustrator who worked on the Lizards that adorn the Sobe Bottles to this day. Talk about breaking out of the finance shell! New Yorker cartoon style campaigns that drove home key messaging "come to us for face-to-face attention" worked extremely well for this client.

Click here to see an article in American Banker Magazine about these ads